KEYDifferenceMedia·Nov 17, 2020The biggest failure in executing a marketing campaign: half a trillion USD loss makerNotching almost 15 years of digital marketing campaigns, I was once asked:
KEYDifferenceMedia·Nov 9, 2020What to share with a Marketing Agency for your Token Sale (ICO/IEO), DeFi, or Blockchain Project’s…Every project is different, and every marketing agency or marketing manager or CMO is different. The difference comes from how they handle…
KEYDifferenceMedia·Nov 9, 2020Facebook KPIs — What to focus and what not to obsess onFacebook as we know has grown to become a complicated ad network with way too many options, settings, placements, and metrics over time…
KEYDifferenceMedia·Feb 7, 2019Will Regulation Make ICO Marketing Easier?“Private investments are happening more than the public rounds” — KEY
KEYDifferenceMedia·Feb 7, 2019Is the ICO market still there?“ From a growth perspective, this is a very normal cycle “ — KEYA response icon1A response icon1
KEYDifferenceMedia·Feb 7, 2019Warning to ICOs — Junk the Lottery Mindset!Early in October 2018, after years of growth, investors appear to be spooked by rising bond yields that have been drawing some out of the…
KEYDifferenceMedia·Feb 7, 2019The Past Cannot Define the Strategy of the FutureLessons from mistakes of past ICOs CANNOT save you in the future because the times are changing and the errors that people would make or…
KEYDifferenceMedia·Feb 7, 2019Should Your Business Do An ICO?Why should you launch your own startup as an ICO? Or should you put your existing company for expansion using an ICO? There are multiple…
KEYDifferenceMedia·Feb 7, 2019One Change to Push the Blockchain Adoption by 100xThe major challenge that blockchain faces currently is “adoption”. There are platforms where millions of traffic/users DO NOT know of the…